As President and founder of Sonoma OnLine Services, Bill is responsible
for the day to day operation as well as providing the leadership and
strategic direction of the company.
Bill has more than 20 years of experience as an executive in the
telecommunications industry and has focused exclusively on the call
center space for the past 13 years, expanding Sonoma’s current
customer base to over 200 clients.
Prior to founding Sonoma, Mr. Bews served as the VP of Operations
at eStation, an owner of a large network of web-enabled ATM kiosks,
and as an Account Executive and Senior Telecommunications Analyst
at Cooperators Data Services Limited, a banking system and ATM switch
provider for Canadian Credit Unions.
William E. Mardis
As head of sales for the USA, Bill is responsible for driving both
sales and awareness of Sonoma in the Point of Sale market. .Mr.
Mardis is an accomplished and successful sales and business professional
with more than 20 years of experience in the point of sale and
electronic financial transaction industry.
Prior to joining Sonoma Mr. Mardis served as Vice President, Operations
and Marketing for PointPay USA, where he managed the outsourcing
of terminal management services, the companies marketing strategies
and execution and the companies value added channel. While Vice President
of Value Added Services at Hypercom Corporation, he managed two business
channels and spearheading efforts to define and launch new service-based,
recurring revenue programs for the company.
Prior to that, Mr. Mardis held the position of Director of Sales
and Marketing for the services division within VeriFone, Inc. with
responsibilities for managing sales, marketing and strategic planning.
During his career, he has served in a variety of sales and business
management capacities in the ATM, Point of Sale, EFT software and
processing industries serving the financial marketplace.
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